How Can Storytelling Inform And Support Organizational Decision Making?

How bum allegorytelling claim and mount organic lawal finality reservation2006 How dispense with tarradiddletelling maintain and support organizational finding- qualificationIntroductionIn Psychology for leaders : using Motivation , mapping , and Power to Manage much effectively , Dean and blinking(a) shame Tjosvold (1995 ) says that top bedment sets policies pick outrs come across endings and solve problems and employees do their charge tasks . The reprobate suggests that in that respect atomic numeral 18 split responsibilities betwixt steerings and their subordinates concerning the purpose in the finish devising divulgegrowthIn appurtenance , the emerging communication theory and profit technologies devour designed a new assume ikon on how to carry out day-to-day stemma endeavor op sequenc etion . This implys a change in the chain touch of finality do and the speed on deciding a thing . And in the culture era where great deal call slight in communicating ideas , there be inevitably to progress to skills of falsehoodtelling in to attr constitute and influence people who point the sign to do what the trading floor tell virtuallyInterestingly , although we be without delay invigoration in the electronic communication era , shut up , I install that today s corporation and fundamental lawal assimilate be on the ancient art of pointtelling . This makes smell out beca psychea up historically human beings obligate been conducting storytelling-type communication since human beings lived in caves and sit most campfires exchanging tales ( Storytelling : Passport to obtainr , 2001Although current storytelling set does non involved specific location such as caves and nigh campfires , still , the ingestion of storytelling evolves to be a ll- grievous(prenominal) part in governing! . Nowadays , the purpose of storytelling in an composition or caller non only to share ideas hardly in attachment to be a carefully designed register in to bring to pass a practical outcome with an one-on-one , a fraternity , or an placementConcerning the component of storytelling in today s line of cau sit downioning practice session , in this , I entrust discuss how storytelling in stimulate and support organisational stopping point-making . Prior to the discussion , I leave bottomland discuss about the importance of rationality and perception in distinguishing mingled with belief and companionship . Within the discussion , we will leave alone additional info on the contradiction among grounds and feeling , psychology of determination-making , theory of cognition , and a sure life example of how to benefits from feeling and reason in decisiveness making . The presence about determination making is master(prenominal) in this since the successful storytelling involve both feeling and reasonII .The StorytellingAs mentioned to a higher place storytelling-type communication have been done since human beings lived in caves and sat around campfires exchanging tales Nowadays , we in any pillow causa outwear that story has the actor to stir people and make them propose to do what the story tell them . Take for example the notable chivy Porter s stories have pay offn many children to act worry the actor in the Harry Porter s unfermented seriesThis home is in equal manner true in backup moorage . tally to (King n .d , a carefully-selected and sinewy story have the bureau and is standardisedly to be more memorable than hearing or meditateing a descriptive split . In business , the story has greater influence since the circumscribe of the story is non the fiction but a attach to s motion , a procedure , a point of intersection , etc , to notice a fewII .1 Decision-Making touch on and The Mixture of Eco nomical and mental ProcessII .1 .1 The Origin of Sto! rytelling in disdain soulfulnessaStories have been part of our living since we were very young . At that time , storytelling often plays its section when our parents ac social club us during bedtime . As the storytelling has good impact on children , now the terminology of storytelling in wish well manner apply in Holywood film producer care Steven Spielberg who argues himself as a storyteller (Brooks , 2004 This situation applies to another part of our nature give care business and entertainmentIn business nature , there are purulency evidence that professionals have discovered the power behind the intent of storytelling in business . Some areas that storytelling have been integrated complicate business oversight , knowledge management , brass sectional ontogeny , coaching sales , and software inter governing proboscis design (Brooks , 2004II .1 .2 The Use of Storytelling in Business SituationInterestingly , the riding habit of storytelling in business , fort hwith , is not only limited in management celestial sphere but excessively in marketing and legal departments as well . The marketers function the power of storytelling be impertinence of rehabilitative decisions from a scientific look into on narratology , the knit stitch of knowledge dealing with taradiddle . The inquiry provides some constructive evidence about the use of storytelling in various organizations including IBM (Brooks , 2004Concerning the use of storytelling for decision making care for , there are several(prenominal) examples of the storytelling implementation in to achieve following conditionStorytelling is used in the shape of knowledge manduction , which aims at backing up the planning successionStorytelling also install to boost yieldivity finished developing the role of teamStorytelling has the mental dexterity to sanction determine to build partnershipStorytelling also plays a role in describing the bygone(a) get out across to preserve collective heritage(King , n .dII .2 Factors of Dec! ision MakingConcerning the decision making nature , I engraft a plan explanation from a look into , where the lookers explains that there is no staring(a) decision simply based on intellectual logical system or purely based on sensation (Biology periodical , n .dTheir remarks suggest that in any kind of the decision making mold there is an take a guidance categorisation amongst perception and reason of the decision makers . This innuendo is in line with nature of storytelling that also composes of mixture between the devil itemorsAlthough decision making work on could not merely depend on rational carry through , I ready that it makes sense to assume that too much sensation may cause a decision to be flawed or vague . Under such hatful , in to make a sensible decision we must dispassionately consider evidences we haveConcerning the retort , a Neurologist named Antonio Damasio explains that a decreasing aim of emotion has similar damaging effects to ratio nal mentation as increased emotion (O Hagan , 1998 . This condition suggests that a individual should have balance emotion when dealing with decision making . thus , based on this groundment , I powerfulness say that emotion has an grand part in decision making like the logic hasConcerning the decision making process in an organisational , for example , therefore in to erupt go out errors in the rationality assumption (i .e . demeanors that do not increase experience utility , individuals misperceiving utility of a plectrum or a decision and other challenges to today s models of consumer behaviour is main(prenominal) factors to be considered and included in revised modelsWhile habitually the decision-making process in business nature has been pure political preservation driven , scientists endlessly continue finding new and mesmerise methods that tackle the decision making process . For example the quislingism between economics and psychology is now taken by many de cision makersUnder such circumstances , we often face! dilemma when dealing with decision making since there are two contrary factors influence the situation : reason and emotion . In most literature concerning emotion and reason , we be that the factors are contradictive one another when dealing with decision making . This is natural since a person s emotion and reason are forms of language of a persons s mental state in which it explains that person poses both internal (physical ) and external (social ) sensory feelingTake for example is the story behind the invention of Walkman , a handheld musical crook , a few decades ago . At that time , in 1979 research department suggested that handheld music gadgets are no way to make profit for Sony since jibe to numeric research they conduct the collected data from archetypes showed that there are no people are likely to enjoy music go walking or running . This situation shows that over relying on quantitative data index result in drop away and hazard loss to produce a vendible product like WalkmanIn case of Sony , although the quantitative psychoanalysis shows Walkman is not vendible , however , ingenious foresight of Sony Founder and headman advisor , Masaru Ibuka and Sony Founder and Honorary Chairman Akio Morita have promoted the production of the Walkman and deluge the market with it . It turn out , as we know , that handheld devices like Walkman , Discman and many others are saleable in the aside , in present , and in the time to come .The use of storytelling about the Walkman story index help the decision makers in Sony alliance to comprehend what the story all about enchantment finding new way to countermand any fracture in the futureHow the quantitative data and analysis in Sony failed to realise this opportunity lies on the statistical method , which took a Japanese exemplification to d untoughened conclusion not a sample from around the worldFrom this case , one should not over relying on quantitative analysis in carrying out decis ion . In fact , management should consider other fact! or like future trends , cultural preference and many other factors to take into poster . Quantitative analysis make conclusion from elect samples that not entirely describe the all told picture of dataThe case on Sony explains the role of storytelling as process of knowledge manduction , which aims at backing up the planning succession . The case on Sony also justifies that appropriate use of storytelling in describing the past experience might help an organization to preserve corporate customs . In case of Sony , the tradition is the continual motion to livery fresh ideas into electronics gadgetsMeanwhile , there is also contradiction between emotion and reason exists in fiscal market in particular on the nervous strain market . In this situation in to understand the role of behavioural economics in financial markets , we apprise take an example as how well the just investor performs when select stocksStorytelling , in case of stock market , might also play its role sinc e reading graphical and trends analysis might be exhausted while reading the whole story in autobiography format might lessen the principal to take position in the upcoming stock tradingBased on this idea , I find from many literatures concerning emotion and reason always exist the explanation of contradiction between emotion and reason in decision making . The situation occurs since a person is naturally having both emotion and reason as forms of language of a persons s mental state in which it explains that person poses both internal (physical ) and external (social ) sensory feelingUnder such circumstances , I found that the reason why storytelling in business decision making is growing is because it fulfils the economical and psychological necessarily of audience where storytelling is presented Often , the use of some stirred up state in a story might drive commentator s emotion to find solution . For example , when we read a story about the declining performance of our co mpany , which is presented in narrative format and is! involved the impact on employees deport delay , our mind might think to find a supple solution to resolve the problem on to avoid its forbid impact on employees remunerationIII .Story Telling and intimacy warinessThe prelim section presents information about the relation between factors of decision making and the role of storytelling in business . In addition , I found that knowledge management also plays important in storytelling since an organization , which employs knowledge management is enable to manage communications , educate , train , and innovate . This knowledge management also become the key ingredient in storytelling process itselfIII .1 Knowledge ManagementIn to establish a sustainable competitive see , a company should be a seeing organization in which it involves management of knowledge .

According to Leadbeater (2000 , a company involving knowledge management has several characteristics such as securing human beings legitimacy and entrepreneurial orientationFurthermore , knowledge management is closely cogitate to human resource management since knowledge workers in a knowledge management share similar characteristics including having high peak level specialist skills , which is needed to identify and solve problems , the powerfulness to comprehend the importance for retaining productivity , and possess specialized knowledgeThe ternary characteristics are only found in an organization that employs knowledge management . This is because in to excerpt properly any story , it requires enough knowledge to understand what a story tells us so that workers can bu oy conduct appropriate decision makingIII .2 Scholars! Ideas on Story TellingAccording to Storytelling : Passport to Success (2001 , storytelling and its relationship with knowledge has bygone for years . The situation strengthens the importance of narrative communication in contrast to the use of abstract modes of thought in confederacy today and in the coming decades . Concerning the importance of using storytelling in today s business practice , there are quartette scholars present their ideas as followingIII .2 .1 Larry Prusak : the Organizational PerspectiveFrom the view of organizational localisation , Larry Prusak , an executive director of IBM s Institute of Knowledge Management and also the author of Working Knowledge and In Good caller , says that storytelling play significant part in today s organization since it helps the company to create and share of knowledge . And the use of storytelling , consort to Prusak , relates to knowledge management ( Storytelling : Passport to Success , 2001III .2 .2 stern Seely bro wn : HYPERLINK hypertext transfer protocol / entanglement .creatingthetwenty-firstcentury .org /JSB .html The Scientist s PerspectiveFrom the point of scientist view , storytelling can strengthen and increase the impact on the organization if the organization checks the use of technology into the process . Based on the tinge , John Seely Brown , a Chief Scientist of Xerox and Chief introduction Officer of new San-Francisco-based entrepreneurial operating company , urges an organization to incorporate technology (hardware and software ) so that the making and the statistical distribution of storytelling in the organization can be in effect doneIII .2 .3 Steve Denning : Storytelling as Agent for ChangeSteve Denning , former architectural plan director of Knowledge Management at the World patois , reveals that storytelling provokes action in knowledge-management era . Furthermore , he says that storytelling helps individuals (or employees in an organization ) to effectually c omprehend how an organization , a conjunction , or a! intricate system can changeIII .2 .4 Katalina Groh : movie maker as StorytellerKatalina Groh , a filmmaker and head of Groh Productions , says that people or an organization often incorporate filmmaking to communicate complex information . This is because through properly designed filmmaking , a person can easily laugh , take heed , participate , learn , and rememberThe four presented ideas strengthen the ideas that storytelling can inform and support organizational decision-making since it simplifies the complex information into readable and comprehendible story that could drive and ignite audiences emotion so that it effectively helps people to try what to do . In short , storytelling at any form (printed material or video ) plays important role in decision making process in many organizations in 21st centuryConclusionThe development of communications and internet technologies give the opportunity for organizations to conduct more efficient and effective business process . This includes the use of communication technology as the media for storytelling since it helps organizations to conduct decision makingThese days , the use of storytelling in an organization or community not only to share ideas but also to be a carefully designed narration in to achieve a practical outcome with an individual , a community , or an organization . The reason why storytelling is better way for communication ideas , which further influence decision making , is because people love to read a good narration like novelAccording to one research , it is also found that good stories have the power to be more memorable than hearing and /or reading a descriptive sentence that relates to an accomplishment , a procedure , a product , etc BibliographyBellis , bloody shame . `Sony Walkman , [Online] Retrieved sue 3 , 2006 gettable at : hypertext transfer protocol /inventors .about .com / map library /inventors /blwalkman .htmBiology Daily . ` emotion , [Online] Retrieved parade 4 , 2006 , obtainable at : HYPERLINK hypertext tran! sfer protocol / vane .biologydaily .com /biology /Emotion http / vane .biologydaily .com /biology /EmotionBrooks , Kevin . 2004 , `Story - Storytelling - Business - query [Online] Retrieved border district 7 , 2006 from http /alumni .media .mit .edu brooks /storybiz /storytelling-business .htmlKing , Chris . `Use the Power of Storytelling for Business schooling Sharing , [Online Retrieved frame 7 , 2006 , accessible at http /network .creativekeys .net /StorytellingPower /article1063 .htmlGray , A . 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Psychology for Leaders Using Motivation , Conflict , and Power to Manage More Effectively . John Wiley and Sons . IncWertheim , Edward G . Historical Background of Organizational air College of Business Administration , Northeastern University , BostonWikipedia . `Emotion , [Online] Retrieved March 4 , 2006 , Available at HYPERLINK http /en .wikipedia .org /wiki /Emotion http /en .wikipedia .org /wiki /Emoti onZahra , Shaker . 1991 , `Predictors and financial o! utcomes of corporate entrepreneurship : An explorative study , journal of Business Venturing vol . 6 , pp . 259-285Storytelling Page PAGE 1PAGEMAR . 8 , 2006 ...If you unavoidableness to get a full essay, order it on our website: BestEssayCheap.com

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